The latest news coming from all over the world confirm that Apple has changed the marketing strategy for it smartphone: different offers from different telecom operators will help selling iPhone to a wider consumer market. Vodafone will sell iPhone also in Australia, Chzech Republic, Egypt, Greece, India, Portugal, New Zealand, South Africa and Turkey.
Exclusive contracts are gone: due to the worls spread unlocking (and no cost) tools combined with the growing grey market Apple need to sell its phone to a large number of countries and in some of them not only to one telecom provider.
The news start from Italy where in a catch-me-if-you-can sequel of (at the moment) unofficial announcements TIM (the largest Italian operator) and Vodafone are reporting their commitment to sell iPhone in the country.
But many news are coming: once the Italian cards are discovered Vodafone has revealed its’ larger worldwild plan that includes contries from Europe, Africa, Asia and Oceania in a sort of “games without frontiers” for Apple’s smartphone.